Dr Jordan Peterson

Dr Jordan Peterson is a clinical psychologist, bestselling author, and professor at the University of Toronto, renowned for his groundbreaking work on personality, creativity, and human behaviour. His bestselling book, 12 Rules for Life: An Antidote to Chaos, combines ancient wisdom with modern scientific research to provide practical guidance for navigating the complexities of contemporary life.

Dr Peterson has published over 100 scientific papers with colleagues and students, advancing the modern understanding of personality, creativity, and human motivation. His earlier book, Maps of Meaning: The Architecture of Belief, explores the psychology of religion and formed the basis of a 13-part television series on TVO.

A sought-after speaker for organisations, Dr Peterson draws on decades of clinical experience and academic research to deliver insights on leadership, organisational behaviour, workplace dynamics, and personal development. He has helped tens of thousands of individuals and teams improve self-awareness, communication, and performance through his Self-Authoring Suite and Understand Myself programs.

Dr Peterson’s influence extends to digital audiences, with his YouTube channel, Jordan Peterson Videos, reaching over one million subscribers. He frequently appears in high-profile interviews and podcasts, including the Joe Rogan Experience, The Rubin Report, and H3H3, bringing evidence-based analysis to contemporary social, psychological, and organisational issues.

Known for combining rigorous scholarship with accessible and thought-provoking insights, Dr Jordan Peterson equips organisations and individuals alike with the tools to understand human behaviour, optimise performance, and cultivate resilience in complex environments.