Bruce Cotterill

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Transformational Business Leader, CEO, Entrepreneur

From launching his own computer company at the age of 22, to leading one of New Zealand’s biggest ever debt restructure programmes as CEO of Yellow Pages Group, Bruce Cotterill describes his career as a ‘vertical learning curve’.

Bruce Cotterill is a CEO and company director who has excelled in a number of dynamic sectors and in a range of extremely demanding change-oriented roles. He’s had leadership roles in all sorts of organisations and all sizes – from 3 people to 3,500, with revenues from 0 to $800 million.

He is a ‘transformation leader’ with extensive experience across a range of industries – notably media, property and retail – and a variety of ownership models, including public company and private equity.

A passionate leader of change, Bruce is committed to business performance improvement. He has continuously delivered vastly improved results for organisations by focussing on enhanced personnel engagement and improved customer orientation.

As a CEO Bruce has lead turnarounds at real estate group Colliers, Kerry Packer’s ACP Magazines, and iconic New Zealand sportswear company Canterbury International. Originally a Board Director at Yellow Pages Group, in 2008 he was asked by shareholders to step in as CEO to lead the company through a period of dramatic change, whilst also leading the restructure of the company’s $1.8 billion of debt.

Bruce Cotterill was also one of the youngest ever participants at Stanford University’s prestigious Executive Programme.

As a speaker and consultant, Bruce Cotterill is a highly regarded business communicator and assists organisations to maximise their profitability through what he calls “The 7 Principles of Profit”. He is one of New Zealand’s leading conference keynote speakers, a wonderful storyteller who adds humour and inspiration to his presentations.

Bruce’s presentations are entertaining and full of useful, memorable content – ideas and tools that you can put into effect immediately.

Bruce Cotterill talks about:

  • The Profit Zone – how to understand the 7 Principles of Profit and put them to work for your business
  • Customers for Life – why is it so hard to get your people to deliver a great customer experience?
  • The Greatest Question – 9 simple steps to effective leadership
  • Vertical Learning Curves – the opportunity offered by change
  • Treehouses And Chocolate Bars – how a little Kiwi company with a $2 million budget won advertising’s biggest prize (twice)!

 

Client testimonials

Bruce Cotterill

Transformational Business Leader, CEO, Entrepreneur

Quick Contact

Bruce Cotterill

Transformational Business Leader, CEO, Entrepreneur

From launching his own computer company at the age of 22, to leading one of New Zealand’s biggest ever debt restructure programmes as CEO of Yellow Pages Group, Bruce Cotterill describes his career as a ‘vertical learning curve’.

Bruce Cotterill is a CEO and company director who has excelled in a number of dynamic sectors and in a range of extremely demanding change-oriented roles. He’s had leadership roles in all sorts of organisations and all sizes – from 3 people to 3,500, with revenues from 0 to $800 million.

He is a ‘transformation leader’ with extensive experience across a range of industries – notably media, property and retail – and a variety of ownership models, including public company and private equity.

A passionate leader of change, Bruce is committed to business performance improvement. He has continuously delivered vastly improved results for organisations by focussing on enhanced personnel engagement and improved customer orientation.

As a CEO Bruce has lead turnarounds at real estate group Colliers, Kerry Packer’s ACP Magazines, and iconic New Zealand sportswear company Canterbury International. Originally a Board Director at Yellow Pages Group, in 2008 he was asked by shareholders to step in as CEO to lead the company through a period of dramatic change, whilst also leading the restructure of the company’s $1.8 billion of debt.

Bruce Cotterill was also one of the youngest ever participants at Stanford University’s prestigious Executive Programme.

As a speaker and consultant, Bruce Cotterill is a highly regarded business communicator and assists organisations to maximise their profitability through what he calls “The 7 Principles of Profit”. He is one of New Zealand’s leading conference keynote speakers, a wonderful storyteller who adds humour and inspiration to his presentations.

Bruce’s presentations are entertaining and full of useful, memorable content – ideas and tools that you can put into effect immediately.

Bruce Cotterill talks about:

  • The Profit Zone – how to understand the 7 Principles of Profit and put them to work for your business
  • Customers for Life – why is it so hard to get your people to deliver a great customer experience?
  • The Greatest Question – 9 simple steps to effective leadership
  • Vertical Learning Curves – the opportunity offered by change
  • Treehouses And Chocolate Bars – how a little Kiwi company with a $2 million budget won advertising’s biggest prize (twice)!

 

Client testimonials

If you want to be inspired, educated, informed or entertained and, at the very least, congratulated after the event on your great choice of Speaker browse our speakers.