Adam Williams

Productivity & Innovation Specialist

His combination of science, psychology and storytelling creates unique keynotes and workshops that energise audiences, and transform people, performance and profitability.

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Adam is an award-winning innovator, global speaker, and creator of The Attention Architect®, helping individuals and organisations win the battle for attention. He has studied at the world’s top business schools, including Harvard, Stanford, Yale, Kellogg, and London Business School, and has led creative, innovation, and product development for some of Australia’s most loved brands, including Toyota, IKEA, McDonald’s, Mazda, Schwarzkopf, Lego, and AMP.

Known for his dynamic stage presence and practical insights, Adam has presented across Europe, the US, Asia, the Pacific, and Australia. His Attention Interventions™ help businesses turn distraction into focus and guide parents on protecting children’s attention in a distracted world. His debut book, Mega Focus, is set for release in 2026 through Wiley.

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Topics

Wasted Attention
The Invisible Assassin of Success

Lost attention costs businesses trillions each year, with wasted time, mistakes, and missed opportunities. This high-impact keynote shows how to identify and eliminate the assassins of attention, boost productivity, and protect profitability.

Perfect For:

  • Productivity, performance, and profitability
  • Personal and organisational efficiency
  • Audiences and events of any size

Key Takeaways:

  • Identify what’s stealing attention in your organisation
  • Understand why focus is increasingly difficult
  • Cut Wasted Attention to improve results
Centre of Attention
Attract and Convert Consumer Attention

In a world fighting for attention, your ability to attract it is critical. Adam shares insights from working with top brands, agencies, neuroscientists, and psychotherapists to help businesses become the Centre of Attention.

Perfect For:

  • Marketing, product, and sales teams
  • Businesses seeking to capture target markets
  • Conferences and business events

Key Takeaways:

  • Understand consumer behaviour
  • Discover why people make the choices they do
  • Create products, communications, and experiences that demand attention
Remove to Improve
The Power of Focus

Growth isn’t always about adding more—it’s about removing distractions. This keynote shows how to prioritise what matters, boost performance, and achieve clarity and engagement.

Perfect For:

  • Enhancing productivity, focus, and wellbeing
  • Reducing burnout and distraction
  • Employee engagement and clarity

Key Takeaways:

  • Use the ‘Remove To Improve™’ strategy
  • Focus on what matters to get more of what you want
  • Streamline work and life for maximum impact
Hidden Genius
Generate Brilliant Ideas Through Focused Attention

Everyone has untapped ideas waiting to be discovered. This high-energy ideation workshop uses focused attention techniques to unlock creativity and produce actionable solutions for ambitious goals.

Perfect For:

  • Teams seeking innovation and creativity
  • Problem-solving and goal-setting
  • Collaboration and idea generation
Chatterbox
Boost Engagement, Culture, and Relationships

A fun, interactive workshop designed to build trust, empathy, and communication skills within teams. Chatterbox strengthens relationships, fosters psychological safety, and enhances collective intelligence.

Perfect For:

  • Team-building and culture development
  • Motivational and development days
  • Organisations undergoing change
  • Boosting morale with interactive fun
Bespoke Keynotes & Workshops

Adam can tailor any signature content to your event theme, objectives, or audience. Custom keynotes and workshops can also be built from scratch to meet your specific goals.

This kind of knowledge transcends any industry-specific context. Everyone would benefit by putting Adam’s mind to work for them. Performing Arts Council, Australia
What a legend! Had the room within seconds… NAB Melbourne
What a powerhouse! Great energy and content. Future Proof
His ability to connect with the team was truly remarkable. What impressed us most was how Adam seamlessly tailored his talk to the specific needs of our sales team. The impact he had will undoubtedly lead to continued success and growth for our organization. NAV