Mark Di Somma

Mark Di Somma is a globally recognised business strategist, branding expert and keynote speaker, renowned for his bold, high-energy style and innovative approach to business. With over 20 years of experience as a consultant, writer and strategist, Mark has developed transformative brand strategies and communications programmes for leading organisations including Vodafone, KPMG, AMP, Tourism New Zealand, Kensington Swan and The Order of St John.

Mark’s presentations combine creative thinking, rigorous logic and visually compelling storytelling to help leaders and organisations unlock competitive advantage. He works with business owners and executives on key challenges including brand value, pricing, culture, staff engagement and customer loyalty. His philosophy — “if you’re not scared, your customers are bored” — encourages businesses to embrace creativity, courage and change.

Drawing on his diverse sector experience across law, finance, insurance, telecommunications, ICT, energy, property development and healthcare, Mark delivers memorable, actionable insights that resonate with audiences. Signature keynotes include The Million Dollar Motive, Taking the Cannibals Out for Lunch, Watching the Whale Fly, Making Rain in a Cloudless Sky, and Taking Charge of Me Inc, each designed to enhance value creation and competitiveness.

When not speaking, Mark divides his time between The Audacity Group and multiple directorships, while sharing his insights on contemporary business issues via his blog, Upheavals. Known for his “take no prisoners” voice, Mark’s presentations inspire audiences to challenge convention, embrace opportunity, and achieve extraordinary results.