Effie Zahos
Finance Editor, Commentator, Finance Literacy Campaigner & Keynote Speaker
Australia’s premier financial expert, renowned for her deep experience and her ability to make complex financial concepts simple and accessible. Committed to empowering Australians with practical, actionable advice, Effie Zahos helps audiences take control of their finances with clarity, confidence, and insight.
Quick Contact
Effie Zahos has been on a lifelong mission to make money talk a lot less boring and a lot more accessible for everyone. As the Money Editor for Channel 9NEWS and a familiar face of finance on the Today Show, she translates complex economic headlines into plain English for millions of Australians.
With over 30 years of experience—including her long-standing tenure as Editor of Money magazine—Effie is one of Australia’s most trusted voices in financial literacy. She currently sits on the board of the ASX-listed InvestSMART and serves as a Director at the Ecstra Foundation. Through her work with Ecstra, she is proud to support the Talk Money initiative, a national school-based program that has already empowered over 500,000 students to build financial confidence.
An author of popular books such as A Real Girl’s Guide to Money, Ditch the Debt and Get Rich, and the children’s title The Great Money Adventure, Effie focuses on education and advocacy. Her goal is simple: helping Australians understand the “why” behind the numbers so they can navigate their own financial journey with confidence.
Effie delivers high-energy, practical, and deeply engaging keynote presentations. She strips away the jargon to deliver actionable takeaways that resonate with everyday households, corporate teams, and industry professionals alike.
Topics
Keynote Topics
- The new economic landscape: What it actually means for households
- Cost of living breakout: How to build a budget that survives
- Money hacks. Smart moves to maximise wealth
MC
As a seasoned television presenter, Effie brings professional polish, sharp wit, and perfect timing to live events. She keeps audiences engaged, ensures sessions run strictly to schedule, and seamlessly bridges the gap between complex event themes and lighthearted audience entertainment.
Moderator & Panel Facilitator
Effie excels at leading high-level panels, fireside chats, and corporate Q&As. Whether interviewing CEOs, politicians, or everyday consumers, her journalistic background allows her to ask the right questions, unpack dense economic arguments, and drive dynamic, spontaneous conversation.
