Legendary AFL Coach
For over twenty-five years Tommy Hafey has motivated thousands of individuals and teams to greater levels of personal performance. As a legendary football coach, his reputation for developing winning teams is unparalleled.
Providing sales directors, managers and teams and individuals with the necessary tools to become successful winners, Tommy's presentations focus on -
- Improved psychological performance
- Improved team spirit
- Greater dedication
- Creative leadership
As a football coach, Tommy's achievements include:
- Coaching 4 AFL teams: Richmond, Collingwood, Geelong and the Sydney Swans.
- Being 1 of only 5 coaches to have coached over 500 AFL games (the other four being Jock McHale, Allan Jeans, Ron Barassi and David Parkin)
- Making 10 grand finals, resulting in 4 Premierships and a tied Grand Final.
- Guiding Collingwood from wooden spooners to tie in the Grand Final during his first year as Collingwood coach.
- Taking the Swans from 2nd bottom to 2nd top, 2 years running during his 3 years with the Sydney Swans, and achieving a 70-75% win record during this time.
- Never being beaten as coach of the Victorian State Teams.
- Coaching both NSW and Queensland in successful football carnivals.
- Only once in 22 years having a team finish lower than 7th position.
- Having 18 players coached by Hafey become AFL coaches.
Now reporting in the media with ABC Radio 3LO and Sport 927, Tommy also writes for Inside Football. As a corporate speaker his clients include Australia Post, General Motors, Cadbury Schweppes, Safeway, Brambles, Ford and Red Rooster.
The Essence of Motivation
Nothing in the world can take the place of persistence. Talent will not: nothing is more common than unsuccessful men with talent. Education will not: the world is full of educated derelicts. Genius will not: unrewarded genius is almost a proverb. Persistence and determination alone are omnipotent. The slogan "press on" has solved and always will solve the problems of the human race. Calvin Coolidge, 30th US President
Client testimonials
Tommy's delivery was extremely powerful and inspiring. He totally captivated the audience.
Hume City Council
All I can say is 'Wow!'
Barloworld Coatings
Tommy was received extremely well by all audiences and staff. We have had many clients comment on how good his talk was.
Brown Baldwin
Excellent. Tom was fantastic, his enthusiasm and energy motivated each person in the room. It was extremely well received and enjoyed by all the staff.
MBF Health Management
Excellent. Tom related very well to his audience. His capacity to access our requirements and put them into clear and meaningful anecdotes was terrific.
Wesfarmers Landmark
Excellent. Tom was our first speaker for the weekend and his talk helped set the scene for the remainder of the time. Tom had everyone’s full attention for over an hour and I was impressed by the way he drew links between sport & successful organisations. I don’t think we could have chosen a better speaker.
Telstra Mobilenet
Excellent. Tommy was inspirational! Instead of knocking your head against a brick wall you can run right through it after listening to Tommy.
Revenue Management Assoc
Excellent...very ‘Up There’ and motivating.
PACIA
Excellent...INSPIRATIONAL!!!!


