Expert social researcher, demographer and trends analyst
The times are changing faster than ever - technologically, demographically, socially, and economically. In the ongoing quest for relevance, it is imperative that organisations and leaders observe the changes, understand the shifts and respond to the trends. Mark McCrindle is an award-winning social researcher with an international renown for tracking emerging issues, researching social trends and analysing customer segments.
Mark's understanding of the key social trends as well as his engaging communication style places him in high demand in the press, on radio and on television shows, such as Sunrise, Today, ABC News 24, A Current Affair and Today Tonight.
He is also a best-selling author, influential thought leader and TEDx speaker and is regularly commissioned to deliver strategy and advice to the boards and executive committees of some of Australia's leading organisations.
His advisory, communications and research company, McCrindle, counts among its clients more than 100 of Australia's largest companies and leading international brands. They include Asteron, ING Direct, Nestle, Alliance, Wilson Parking, AMP, English Australia, DLA Piper
Mark's highly valued research and reports, presented through infographics, data visualisations, videos, media input, resources, and blogs, have developed his regard as an expert demographer, futurist and social commentator.
Apart from speaking across most industries, Mark McCrindle specialises in the education sector, providing strategic advice to boards and executives of schools and universities, the not-for-profit arena equipping organisations to better connect with their communities, and the aged care sector facilitating strategy and advice at retirement and aged care sessions and conferences.
Mark brings a fresh approach to his research based boardroom briefings, executive workshops, strategy sessions and keynotes. Armed with the latest findings and presented in a customised and innovative way, Mark is an in-demand communicator.
Mark McCrindle is the author of three new books on emerging trends and social change: The ABC of XYZ: Understanding the Global Generations, Word Up: A Lexicon and Guide to Communication in the 21st Century and The Power of Good.
Mark McCrindle talks about:
Your presentation gained the attention of all and has raised the benchmark for our speakers for the rest of 2011.
The Illawarra Connection
Your delivery was relevant and focussed, and provided us with an opportunity to hear first hand from young consumers you have researched.
The presentation was full of amazing practical tips, advice and information with wonderful stories built In. You absolutely have an amazing voice and hold people’s attention with your vibrant and energetic facilitation.
Absolutely topical, really strong insights. Excellent presenter, most enjoyable.
Thought he was spot on! Great speaker: entertaining and to the point. The best speaker on the day.
Mark was absolutely wonderful – his topic was spot on ... good, meaty, relevant content, engaging, direct and funny – everything you want in a speaker!
Real Estate Leadership Forum
Mark’s presentation was enjoyed by all. In fact, it has been said that Mark has set the benchmark for all future speakers!
IRT (Illawarra Retirement Trust)
Mark was fantastic - feedback from his session has been excellent and he kept the group engaged for the entire 2-hour period. He did a lot of pre-work for us and really tailored the program to meet our conference objectives. All his efforts were much appreciated.
Outstand presentation ... fresh & engaging, & our delegates commented on its high standard ... overwhelmingly positive.
Retirement Villages Association – NZ
Concise and well delivered. The detail in the statistics were excellent and Mark had obviously taken the time to tailor the presentations to understand our industry.